Business model

HUL revamps its business model, Sanjiv Mehta retains his management position

Unilever redesigned its business model, shifting the focus from regions to categories. Sanjiv Mehta will continue as Chairman and Managing Director of Hindustan Unilever (HUL). Mehta also continues as President – South Asia, according to media reports.

The company said it would move away from its current matrix structure and be organized around five distinct business groups: beauty and wellness, personal care, home care, nutrition and ice cream. “Each business group will be fully responsible for its strategy, growth and earnings globally,” read a statement.

With the focus on categories rather than regions, the COO position will now become redundant. Nitin Paranjpe, who is currently COO of Unilever, will assume the role of Chief Transformation Officer and Chief Human Resources Officer from April 1 to lead business transformation and lead the HR function.

Leena Nair, who previously led the people function as CHRO of Unilever, will lead Chanel as CEO.

Commenting on the reshuffle, Alan Jope, Chief Executive of Unilever, said in a global press release: “Our new organizational model has been developed over the past year and is designed to continue the improvement we are seeing in the performance of our business. Moving to five category-focused business groups will allow us to be more responsive to consumer and channel trends, with crystal clear accountability for delivery. Growth remains our top priority and these changes will underpin our continued pursuit. of it.

“All costs associated with setting up the new organization will be managed within existing restructuring investment plans,” the media quoted Unilever as saying.

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