Dixons Carphone: and Vodafone enter into exclusive multi-year partnership
Vodafone and Dixons Carphone have announced the signing of a new agreement creating an exclusive and multi-year partnership, with a new commercial framework focused on service excellence, innovation and loyalty.
The new agreement, based on their many years of successful trading, makes Vodafone the exclusive mobile network partner (MNO) of Dixons Carphone, the company behind Currys PC World and Carphone Warehouse.
As part of the new deal, Currys PC World and Carphone Warehouse customers will benefit from great deals from Vodafone, which has the UK’s best network, as voted by readers of Trusted Reviews, and 5G in over ‘places in Europe than any other operator. Dixons Carphone has 300 stores across the UK, with 15,000 colleagues providing expert advice on mobile plans and a market leading range of brand name mobile handsets and accessories.
Vodafone will support Dixon Carphone’s new mobile offering, launched later this year, alongside the company’s award-winning mobile virtual network (MVNO), iD Mobile. As the market leader in selling electronics, Dixons Carphone has made significant overall progress in its mobile transformation.
Max Taylor, Director of Consumer Affairs at Vodafone, said: “This is a very exciting new agreement for us, which ensures that connectivity to our award-winning network is accessible to even more people across the UK. This is an entirely new and exclusive agreement, which will lead to improvements in the customer experience and growth in value for both parties. This partnership gives us the opportunity to work more closely together than ever before, focusing on creating more innovative mobile solutions for customers. ‘
Ed Connolly, Commercial Director of Dixons Carphone, said: “We are delighted to develop our long term partnership with Vodafone which will see them become our exclusive MNO partner ahead of the launch of our new mobile offering later this year.
“Together, we will deliver an exciting and innovative new mobile offering designed with the needs of modern customers in mind. The new offering will provide customers with more flexibility, transparency and value and is the last step in the transformation of our mobile business. ‘
Dixons Carphone Corporate Communications Team:
Phone. : +44 (0) 7588 201442
Email: [email protected]
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About Dixons Carphone
Dixons Carphone plc is a leading omnichannel retailer of technology products and services, operating in 864 stores and 16 websites in eight countries. We help everyone enjoy amazing technology, however they choose to shop with us.
We are the market leader in the UK and Ireland, the Nordic countries and Greece, employing over 22,000 knowledgeable and committed colleagues in the UK and Ireland and around 32,500 worldwide across the Group. Our full suite of services and support make it easy for our customers to discover, choose, buy and enjoy the technology that’s right for them, throughout their lives. The Group’s core businesses are supported by a sourcing office in Hong Kong, a state-of-the-art repair center in Newark, UK, and an extensive distribution network, enabling delivery to stores and homes.
Our brands include Currys PC World in the UK and Ireland as well as Carphone Warehouse and iD Mobile in the UK, where our services are provided by Team Knowhow; Elkjøp, Elgiganten and Gigantti in the Nordic countries; and Kotsovolos in Greece.